Thursday, July 5, 2007

Do's and Don'ts For Teaching Craft Classes For Business Exposure-Part 1

There are several marketing techniques available for building your rubber stamp crafting business. These include building websites, going to craft fairs, and finding the right potential market for your type of craft. Also there is the possibility of creating crafting classes. This will help others appreciate your crafts.

The first thing to keep in mind when deciding to do a crafting class is the market that you want to reach. If your crafts are directed more towards children, it would be best to give your class as a program at a school. If it is for families or older people, it is best to find a local area that will allow you to conduct the class. Libraries, nursing homes, public venues, etc. are all good places to offer your class. When deciding on your crafting class, finding the right place and the right audience to conduct it for will help with your success for business exposure.

One place that can be considered for offering the class is at a craft or trade show. Many different workshops are usually available during the shows. If you decide to teach a class in this area, then you should also have a booth. The class will then expose your different types of items, which many will go to see after the class is over.

The second thing to keep in mind when conducting a craft class is the topic that you want to speak about. Many times, a crafting class will include how to make things. While this will provide for a stronger attraction towards the class, as well as allow you the room to be a master in your craft, you should also keep in mind that giving too many insights into your craft will not help you to sell your own items. With this in mind, it is best to offer the class with either a smaller item or one that is not as important for you to sell as others. At the same time, you want to make sure that everyone leaves the class feeling like they have learned part of your craft.

1 comment:

marije said...

hi amy, I read one of your articles on,

Thats quite interesting! I am a dutch journalist and I want to ask you a few more questions about veganism and the trend it is becoming... can I send you some questions? Hope to hear from you!

kind regards... Marije Ravelli